ALL Report

ALL Report

Culture, Diversity, Leadership - Stop Talking and Execute

Lessons in Culture, Diversity
and Leadership

The Urgency of Now:
Stop Talking and Execute

01

A WORKFORCE
IMPERATIVE

Labor shortages are
expected to cause a $1.75 trillion shortage by
the end of 2030

02

A MINORITY
MAJORITY

Women and minorities comprise 70%
of the workforce
and growing

03

A PURPOSE
BRAND

Social and economic achievement depends upon advancing and including ALL equitably

ALL REPORT

  • Provides diversity insights on a nationally represented sample of workers to understand basic needs, attitudes and what responses currently do and don’t work.
  • Reports new quantitative survey results by white males, women, Asians, Latinx, Blacks, LGBTQ+ and those with disabilities, ensuring you have an actionable and cohesive understanding of all groups.
  • Examines 23 existing diversity programs to understand their effectiveness and share each group’s view.
  • Incorporates real world examples from Black Lives Matter to others business misses, giving you added context.
  • Goes beyond diversity alone and outlines critical inclusion and equity measures.
  • Incorporates statistical evidence from secondary sources regarding diversity ROI.
  • Provides a basic, actionable, seven step plan that every business should follow.
  • Designed to be a quick and engaging executive read.

Diane Primo

Diane Primo is a communications trailblazer, Fortune 500 C-suite executive and the CEO of Purpose Brand Agency, an award-winning, Chicago-based public relations, branding and digital marketing firm working with companies committed to purpose throughout the last decade. Her focus on impact marketing stems from the belief that brands must be relevant, purpose-driven and committed to consumers to be successful today. She is the recipient of the Global Hassenfeld Family Humanitarian Award and was a presenter at the G8 UK Deauville Partnership Summit. She is currently co-chairman of the nationally recognized Primo Center, Chicago’s largest center for homeless families, an organization her family founded. Most recently, she co-founded SOAR, an organization that focuses on empowering, connecting and growing the number of women of color in media. Diane holds an MBA from Harvard Business School and a BA from Smith College.

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ALL is the timely, research-based book senior leadership teams need to immediately read. Primo provides practical insights that shine a light on the need for systemic change.”
- CRYSTAL E. ASHBY INTERIM PRESIDENT AND CEO OF THE EXECUTIVE LEADERSHIP COUNCIL
Meet our purpose branders Special report: from brand positioning to purpose positioning Our social impact
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