Our Team

Our Team

Meet Our Purpose PR and Branding Experts

Smart, passionate PR, brand and content marketing experts, our Chicago-based team is all digital, and all communicators. We work on high-stakes purpose communication initiatives, always putting purpose into practice.

Diane Primo


Lisa Skolnik

Partner, SVP, Content Chief

Veronica Yoeu

Partner, SVP, COO, CXO

DeRonda Williams


Charles Fitzgerald

Chief of Staff

Gretchen Wahl

SVP Public Engagement

Elisabeth Woodard

VP of Marketing

Christina Coons

Media Relations Officer

John Engle

Chief Brand Strategist

Robin Plous

Account Director, Real Estate Practice Lead

Amy Johns-Ikler

Senior Account Executive

Amanda Folsom

Senior Account Executive

Ami Reese

Public Engagement Manager and Senior Account Executive

Evan Botkin

Account and Media Executive

Stephen Rynkiewicz

Content Marketing Director

Aisha Chaudhry

Digital Marketing Director

Colsha Moore

Client Engagement Manager

Chynna Mela

Engagement Manager

Kyle Foehner

Media Relations Coordinator

Isi Ativie

Media Relations Coordinator

Kat Kuda

Senior Designer

Ethan Talley

Creative Director, Film

Mike Hatcliffe

Chief Crisis Officer
We use online communication to amplify key conversations, further engage the community and respond with facts to neutralize rising issues.
- Diane Primo
Meet our purpose branders Special report: from brand positioning to purpose positioning Our social impact

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