Allie Kuopus

Our Team


Media Relations Coordinator

Everything is possible with a little hard work and finesse.

Allie Kuopus has learned this lesson over the last two decades as a communications professional, service industry veteran and CrossFit coach. As Purpose Brand’s media relations coordinator, she exercises her skills at managing deadlines, relationships and time.
While earning her master’s degree in public relations and advertising at DePaul University, Allie worked in digital marketing for a local chain of luxury gyms, combining her love of fitness and communications. Since then, the Wisconsin native has become acquainted with consumer packaged goods and service brands, including a global men’s health nonprofit and local restaurants.

Allie flexed her media muscle with major placements in Chicago (Chicago Tribune, Chicago Magazine, WGN, WCIU, FOX, CBS, ABC) and other markets, and nurtured relationships with clients, media and influencers.

Passionate about

  • My four-legged creatures
  • Fitness and health
  • Exploring near and far
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2023 Purpose Campaign Trends Best Social Media Campaigns of 2022 Social Media Marketing Trends for 2023

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