Lachlan Thomson comes from an international social team responsible for the rolling coverage of the Daily Mail’s news, entertainment, sports, tech, health, science and travel content to the company’s 25+ million audience across Sydney, London, New York, and Los Angeles time zones. It was there that he learned social best practices, developed his skills for writing engaging social copy across multiple accounts, choosing engaging social headlines, eye catching previews, and sourcing viral video, tracking daily social and website traffic analytics, while helping to grow the Facebook page’s following to over 1 million.
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